Senior management’s influence on new product development projects and firm performance in small and medium-sized food companies

Publikationsart: Zeitschriftenbeiträge (peer-reviewed)
Titel: Senior management’s influence on new product development projects and firm performance in small and medium-sized food companies
Medien: International Food and Agribusiness Management Review
DOI: 10.22004/ag.econ.211656
Heft: 4
Band: 18
Autoren: Dr. rer. pol. Andreas Lemmerer, Dr. Marina Zapilko, Prof. Dr. Klaus Menrad
Seiten: 105 -120
Veröffentlichungsdatum: 01.11.2015
Zitation: Lemmerer, Andreas; Zapilko, Marina; Menrad, Klaus (2015): Senior management’s influence on new product development projects and firm performance in small and medium-sized food companies. International Food and Agribusiness Management Review 18 (4), S. 105 -120. DOI: 10.22004/ag.econ.211656