Consumers' preferences and their willingness to pay for juice with different packaging options in selected European countries
- Publication type
- Book chapters
- Title
- Consumers' preferences and their willingness to pay for juice with different packaging options in selected European countries
- Media
- Beitrag im Tagungsband der International Food & Agribusiness Management Association (IFAMA) 22nd Annual World Symposium vom 10.-11.06.2012 in Shanghai
- Authors
- Stefan Kurka, Klaus Menrad
- Publication date
- 2012