Bio-based insulating materials for residential buildings in Bavaria (BioDämm)
The BioDämm project aims is to investigate the status quo of using bio-based insulation materials in private residential buildings in Bavaria. The project addresses various economic and social actors, namely private homeowners and builders, actors in the construction industry and the role of municipalities.
Background and motivation
To achieve the climate targets, the building stock must also become climate-neutral. This requires ambitious energy standards for new buildings and a significant increase in energy-related renovation work on existing buildings. The materials used are also of crucial importance. Bio-based insulating materials are an important building material in this respect. Through their increased use, the energy standard of buildings can be improved, and a contribution to implementing the goals of the Bavarian Climate Protection Program 2050 can be achieved. At the same time also a reduction of the consumption of fossil raw materials, a contribution to environmental and resources protection as well as to healthy living can be obtained.
However, conventional insulating materials have been the main choice for insulating buildings in Germany to date, while bio-based insulating materials still play a minor role. In addition, the market shares of bio-based insulating materials could hardly be increased so far throughout Germany, although they are equal to conventional insulating materials concerning technical properties, show ecological advantages and contribute to healthy living. Despite the higher costs in some cases, however, some consumer studies in Germany show positive attitudes toward these insulating materials among private individuals and a basic willingness to use them. In contrast, research suggests that the low market penetration is partly due to the lack of willingness of various other players in the construction industry to install bio-based insulating materials, or their insufficient level of knowledge about it. One possibility to bring biobased insulating materials further into the market is their financial promotion. Since the use of bio-based insulating materials is not promoted at federal and state level (Bavaria) at present, municipalities can provide special incentives here. This possibility is also used by various municipalities in Germany, e.g. to better achieve their own climate targets.
Objectives of the project
With this in mind, the project aims to investigate the status quo of using bio-based insulation materials in private residential buildings in Bavaria. The project addresses different economic and social actors, namely private homeowners and builders, actors in the construction industry as well as the role of municipalities.
Specifically, the project results will be used to answer the following questions:
1. To what extent are biobased insulation materials used in Bavaria in residential buildings and specifically in municipalities with municipal support of biobased insulation materials?
2. What are the current interest and acceptance of biobased insulation materials among private homeowners, builders and relevant actors in the construction industry in regions with and without municipal funding in Bavaria?
3. What factors inhibit and promote an increased use of bio-based insulation materials in residential buildings in Bavaria?
4. Can municipal support programs increase the use of biobased insulation materials in private residential buildings, and how must the programs be designed to lead to increased use of these materials?
Results from the BioDämm project
As part of the project, a brochure entitled “Promoting bio-based insulation materials: Recommendations for local authorities and stakeholders” was also produced, which can be downloaded as a PDF!
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Initial findings from the literature on bio-based products
Definition of a bio-based product
‘A product derived wholly or partly from biomass. A bio-based product is normally characterised by its bio-based carbon content or its bio-based content.’ (EN 16575:2014 ‘Bio-based products – Vocabulary’)
Barriers to bio-based products
- Consumers are often inadequately informed (Hempel, 2019; Sijtsema et al., 2016)
- Price and functionality usually carry more weight than the ‘bio-based’ attribute (Ruf et al., 2022)
- Consumers who trust the technologies: have little concern about resource depletion
- Those critical of technology: focused on resource-conserving behaviours (e.g. installing bio-based insulation materials)
Barriers to bio-based building materials
- High search costs for end users
- Limited product variety
- Unfavourable placement and presentation in shops
- Retail staff inadequately trained (Ruf et al., 2024)
An overview of bio-based insulation materials
What materials are available?
Plant-based raw materials Animal fibres - Flax
- Hemp
- Wood (wood fibres, wood shavings, wood wool)
- Coconut fibres
- Cork
- Reed
- Seagrass
- Straw
- Meadow grass
- Cellulose
- Jute
- Sheep’s wool
(German Environmental Aid, 2020; Schmidt & Windhausen, 2023)
Applications for bio-based insulation materials
Good for insulating… Less good for insulating… - Floor slabs
- Roof
- Floors
- Internal walls
- Facades
- Structural elements in contact with the ground (perimeter)
- Waterproofing a flat roof
- Retrofitted cavity wall insulation
(German Environmental Aid, 2020)
Technical properties of bio-based insulation materials
Positive Negative - Thermal conductivity usually below 0.05 W/(m·K) → good insulation performance
- Good protection against summer heat
- Good sound insulation
- Good disposal options
- Low (to no) chemical additives → safer for health
- Processing is gentle on the skin
- Pleasant indoor climate
- Use of environmentally friendly, renewable resources
- Primary energy content (energy required for production) lower than that of conventional insulation materials
- Good environmental compatibility
- Higher costs (though these are put into perspective as they are rarely a decisive factor in the overall price)
- Shortcomings in fire safety
(Deutsche Umwelthilfe, 2020; FNR, 2024; Schmidt & Windhausen, 2023)
Acceptance of bio-based insulation materials: current state of research
- Market share of insulation materials made from Renewable Resources in 2019: 9% (FNR, 2024)
- Homeowners are willing to purchase these products
- Homeowners are satisfied with the bio-based insulation materials already in use
- Lack of sufficient skilled workers with in-depth knowledge who can install bio-based
- insulation materials => despite a positive attitude towards sustainable materials, the decision falls on conventional alternatives (Deutsche Umwelthilfe, 2020)
- Social influence and public attitudes are no longer the main barriers to environmental innovation.
- The biggest hurdles lie in management decisions that continue to favour fossil-based products and determine which materials are offered to retailers and customers.
(Götze & Naderer, 2019)
Further information on bio-based insulation materials can be found at: Eco-friendly insulation materials: price comparison, pros and cons | co2online -
Results of the Germany-wide online survey
As part of the BioDämm project, a Germany-wide online survey was carried out between May and June 2024. The survey was aimed at owners of private residential properties (terraced houses, semi-detached houses, detached houses) who live in them themselves. Anyone aged 18 or over was eligible to take part.
Eligibility criteria: Participants had to have either renovated their residential property within the last 10 years or had it newly built within the last 5 years. Ongoing renovation projects were also permitted, provided that the planning stage had already been completed.
After data cleaning, 1,194 people remained.
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An overview of the sample
The majority of participants own a detached house (75.1 per cent), followed by semi-detached houses (13.3 per cent). The smallest proportion own an end-of-terrace house or a middle-of-terrace house. - The gender distribution in the sample (male/female) is roughly balanced.
- Most participants are aged between 40 and 59 (41.0 per cent) and work full-time (56.4 per cent).
- The majority have a monthly net household income of between €2,001 and €5,000 (61.7%).
- Households generally consist of two to three people (58.6%).
Materials used
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Factors influencing the use of bio-based insulation materials
Factors that promote this
- Highly valued knowledge of bio-based insulation materials
- Participants’ existing environmental awareness
- Positive assessments by key influencers
- Participants’ own positive attitude towards bio-based insulation materials
- Positive assessment of one’s own ability to use bio-based insulation materials
- Strong intention to use bio-based insulation materials as early as the planning phase
Note: You can read more about how these influencing factors are interrelated and how they have been incorporated into a theoretical model here.
Tips for manufacturers, consultants and retailers
Increase potential customers’ knowledge
- Information campaigns on bio-based insulation materials
- Incorporate a social dimension (e.g. examples from the local area)
- Best practice examples: Organising visits to building sites or show homes and providing opportunities to ask questions
Expand the product range
- Expand the range in specialist shops
- Clear labelling of bio-based insulation materials
- Train staff
Support services for homeowners
- Organise seminars where participants can learn how to install bio-based insulation materials and find out more about the products
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Funding schemes: Awareness and uptake
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Advice for local authorities and public bodies
- Organise information sessions on funding schemes
- A website with a clear overview of all information and the funding programmes on offer
- Provide contact persons to answer enquiries
- Simplify procedures and make them easy to understand
- Reduce eligibility criteria (e.g. regarding the requirement for a contribution from the applicant)
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Bibliography
German Environmental Aid. (2020). Environmentally friendly and high-performance – insulation using Renewable Resources. https://www.duh.de/fileadmin/user_upload/download/Projektinformation/Energieeffizienz/Gebaeude/Praxisbroschure_NawaRo-Daemmstoffe_Web_2522020.pdf
FNR. (2024). Insulation materials made from Renewable Resources. https://www.fnr.de/fileadmin/allgemein/pdf/broschueren/P20337_FNR_Brosch_Daemmstoffe_2023_v13r08_231208_bf.pdf
Götze, S., & Naderer, G. (2019). From the attitude-behaviour gap to a producer-people gap? International Journal of Sustainable Development & World Ecology, 26(5), 377–388. https://doi.org/10.1080/13504509.2019.1578701
Hempel, C. W., Sabine; Zander, Katrin. (2019). The Bioeconomy from the Public’s Perspective (Vol. 115). Johann Heinrich von Thünen Institute. https://doi.org/10.3220/WP1545134625000
Ruf, J., Emberger-Klein, A., & Menrad, K. (2022). Consumer response to bio-based products – A systematic review. Sustainable Production and Consumption, 34, 353–370. https://doi.org/10.1016/j.spc.2022.09.022
Ruf, J., Menrad, K., & Emberger-Klein, A. (2024). Consumer perceptions and assessments of the local range of bio-based building products for renovation and refurbishment in Germany. EFB Bioeconomy Journal, 4. https://doi.org/10.1016/j.bioeco.2024.100063
Schmidt, P., & Windhausen, S. (2023). Sustainable insulation materials from Renewable Resources in the construction industry. In 2023 Building Physics Calendar (pp. 197–221). https://doi.org/10.1002/9783433611289.ch6
Sijtsema, S. J., Onwezen, M. C., Reinders, M. J., Dagevos, H., Partanen, A., & Meeusen, M. (2016). Consumer perception of bio-based products—An exploratory study in 5 European countries. NJAS – Wageningen Journal of Life Sciences, 77, 61–69. https://doi.org/10.1016/j.njas.2016.03.007
Publications
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Journal articles (peer-reviewed)
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Publications
Doctorates
Einflussfaktoren auf den Einsatz von biobasierten Dämmstoffen in privaten Wohngebäuden in Deutschland
- Doctoral candidate
- Isabella Limbrunner
- Research focus
- Energy efficiency
- Time period
- 01.07.2023 – 30.06.2027
- Scientific supervisor HSWT (HSWT)
- Prof. Dr. Klaus Menrad
- Facility
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Department of Horticulture and Food Technology
Straubing location for sustainable resource use